CUSTOM WEBSITE DESIGN
 
VISUAL BRANDING
 
WEB MARKETING
 
ECOMMERCE WEB SITES
 
SOCIAL MEDIA DESIGN
 
MOBILE FRIENDLY WEBSITES
 
CUSTOM PROGRAMMING/APPS
 
VOLUSION CUSTOMIZATION
 
CUSTOM WORDPRESS DESIGN
 

WHO WE ARE

21Thirteen Design is a full service, in-house visual branding company that designs based on principles of neuroscience, emotional design, and what we consider the immutable laws of branding. With over 15 years of experience in the creative industry, we create integrated marketing solutions that drive business and boost revenue. We're real people, with a real passion for what we do.
WE ARE THE EXPERTS   check out our blog

People Forget

A great deal of research has gone into determining the fact that people typically forget 90% of content in any kind of presentation. This is as true of a website’s home page as it is of a powerpoint, one-sheet, advertisement, email newsletter, or any other type of presentation. MAKE IT MEMORABLE Neuroscientist […]
Jun 21, 2016 /

The Conversation

One of the most famous ideas in the history of marketing is Robert Collier’s quote, "Always enter the conversation already taking place in the customer’s mind." In essence, good branding does exactly that… or it creates a new conversation the customer is willing and even eager to take part in. THE […]
Jun 12, 2016 /

Creating a Box

I hope we’ve established that marketing is branding and branding is marketing, so let’s talk a little about making yourself distinctive - the very heart of good branding. A MENTAL BOX: In branding what you want to do above all is create a separate box in the mind of the public which […]
Jun 5, 2016 /

Naming, Part III

Earlier in this series of articles about branding and naming, I promised I’d talk about what to do if your brand was your birth (or assumed) name. HUMANIZING: You know by now that you want to have an evocative name - one that appeals in some way to the “human” in […]
May 29, 2016 /

Naming And Positioning

We talked in our last article about Evocative Naming - a name that strikes an emotional chord and differentiates a brand. POSITIONING: Branding IS positioning. The idea is to create an identity - one that rings true, that personalizes you so customers connect with you, and that creates a category of its […]
May 17, 2016 /

You Know my Name

Let’s talk a little bit about “Naming” in the context of Branding and Marketing. THE PURPOSE OF MARKETING. The purpose of marketing is NOT to sell, but to make yourself stand out from the crowd. That’s the reason that Branding has really become synonymous with Marketing, and the process of naming a […]
May 7, 2016 /
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